Archive for January, 2012

Still Not Clear on SOPA & PIPA? Infographic w/Simple Explanations

2012/01/20

This infographic by Lumin Consulting explains SOPA and PIPA in a very simplistic way. In fact, I think even my parents could understand this information.

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Google’s New Page Layout Update Targets Sites With Too Many Ads

2012/01/20

Is your website ad heavy? You may be in trouble. Google has announced a new algorithm tweak that will lower the rankings of websites that Google determines is providing a bad user experience – a move Google hinted was in the works in November

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How America’s Search Trends From 2011 Makes Google+ Stand Out

2012/01/20

More than 300 Billion searches were made in the US in 2011, according to ComScore. In December each year, the Big Three search engines publish the most popular searches of the year. In 2011, the top ten searches from the three search engines added up to more than 250 million searches alone.

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Website Usability 101 For SEO Professionals

2012/01/20

Want to be better at search engine optimization? What all SEO professionals should know about website usability. Please visit Search Engine Land for the full article.

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AdGooroo Trademark Insight Tool Makes Infringement Monitoring A Breeze

2012/01/20

Some of you may not have any issues with other advertisers infringing on your trademarked terms via search marketing… count yourselves lucky. For those of us who have been left by the search engines to self-police these problems, AdGooroo’s Trademark Insight tool can turn a laborious challenge into…

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AdGooroo Trademark Insight Tool Makes Infringement Monitoring A Breeze

2012/01/20

Some of you may not have any issues with other advertisers infringing on your trademarked terms via search marketing… count yourselves lucky. For those of us who have been left by the search engines to self-police these problems, AdGooroo’s Trademark Insight tool can turn a laborious challenge into..

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Scoop This: A Comprehensive Guide to Scoop.it for Content Curation

2012/01/20

We’ve been hearing (and talking) a lot about curation and how helpful it can be for companies. As you all know, I’m sure, great content is one sure thing in today’s marketing arena; it takes the front seat to anything and everything else. When you do a search, what are you using?

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Bye Bye Summify:Twitter Acquires Social News Aggregator

2012/01/20

Yesterday, Twitter announced that they are acquiring the Vancouver-based social new aggregator Summify.  Summify, which was founded in late 2009 as ReadFu, summarizes the stories that are shared on the popular social networks and other news sites. Summify quickly sorts through the hundreds of stories that are shared across a user’s network, identifies the most Follow SEJ on Twitter @sejournal

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Online Marketing News: Say NOPA to SOPA, Google+ Strikes Again, Coca Cola “Gets It”, Twitter Gobbles Up Summify

2012/01/20

The Social Job Seekers The social media job market is hot! This infographic visualizes the 2011 Social Job Seeker Survey  that was conducted by Jobvite.  It examines who the job seekers are and how they are utilizing social media to find jobs.

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Tools to Monitor Online Reputation Across Different Languages

2012/01/20

The Internet has provided unprecedented opportunities and opened new markets for businesses, but misinformation and rumors can spread quickly, making reputation management extremely tricky – especially when you throw in a multilingual aspect.

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