As more local consumers turn to search engines and IYPs to locate good businesses in their area, it’s surprising how many local businesses have not updated their websites or, worse still, don’t have a website at all! The majority of local SEO activities focus on reaching new, potential… Please visit Search Engine Land for the full article.

There are plenty of good reasons to advertise on your brand name. Advertising on your brand allows you to: Control the message

Happy (belated) New Year. Let’s face it, 2012 isn’t the first year someone has christened the “year of mobile.” But it is the first time consumers have done so – and continue to. Still in the market for resolutions

Most SEOs and webmasters have experienced this on one of the sites they’ve worked on.

Living with loss can be hard. After Google sufficiently handcuffed the Internet marketing world by choosing to default to SSL search for signed-in users, it removed the ability to track referring keywords… and a piece of my heart.

Today is Martin Luther King Jr. Day and we would like to honor him by providing you with some educational resources and some facts via infographic. Martin Luther King, Jr.

Mocality, a Kenyan company that maintains an online directory and provides services for 170,000 businesses, recently accused Google of using their database in an unethical manner. The blog post, which was written by the Mocality CEO Stefan Magdalinksi, said that Google contacted their customers without permission, falsely made claims of a business relationship, and made Follow SEJ on Twitter @sejournal

Metacafe, a website that specializes in short-form video entertainment in the categories of movies, video games, sports, music, and TV, has morphed into the Metacafe Entertainment Network, or M.E.N.

Being included on a popular list of credible resources like our own BIGLIST of top Marketing Blogs  or one of the many other collections of useful resources posted online can feel pretty satisfying, validating the hard work many are putting in to their business blogs. Great lists get socially shared, linked, and emailed, giving those included quite a bit of valuable exposure. By association, the list publisher also gains value in terms of exposure, links, and a connection with list participants

Posted by randfish Last week, Google rolled out ” Search Plus Your World ,” an update to Google's universally popular search engine that biases logged-in users to receive socially shared content and markup in the results.