Archive for February, 2012

New: Bing Webmaster Tools API

2012/02/29

Bing has announced the introduction of a new API specifically to get data out of Bing Webmaster Tools. The new API documentation can be read over here and allows you to take everything you see in Bing Webmaster Tools out of it with the exception of

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Google Frog Leap Day Gioachino Rossini Birthday Logo

2012/02/29

The more obvious reason there is a signing frog on the Google home page is because today is a leap day, happens about every four years and Google decided to leap with a frog. But the reason the frog is signing like in an opera is because it is the 220th birthday of Gioachino Rossini. Please visit Search Engine Land for the full article

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Client Horror Story: Are You Sitting Down? We Changed Our URLs!

2012/02/29

The moment you hear your client say these words, your SEO radar goes on alert: “Are you sitting down?” In other words, beware of what clients decide to do on their own when you’re at a conference. Upon returning from SES San Jose in August 2009 and embarking on a conference call with the client Follow SEJ on Twitter @sejournal

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7 Free or Low Cost Tools to Improve Landing Page Conversion Rates

2012/02/29

Looking for fresh ideas on landing page testing? Do you have $157?

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It’s Not SEO Anymore, It’s Marketing. Deal With It.

2012/02/29

Optimize For Customer Experience I’ve had people learn that I’ve recently written a book called Optimize and they ask what it’s about. I say it’s about optimizing customer discovery and engagement with content.

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Non-Google Link Strategy: An Example of Stealth Link Marketing

2012/02/29

Link opportunities are everywhere. You just have to stop thinking about Google in order to see them. It isn’t easy

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Daily Search Forum Recap: February 28, 2012

2012/02/29

Here is a recap of what happened in the search forums today…

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Exploring the New Features in Bing Webmaster Tools

2012/02/29

Posted by Daniel Butler This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Bing recently announced some pretty cool new features within their Webmaster Tools, so in this blog post we are going to delve a little deeper to see exactly what these tools are capable of.

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Exploring the New Features in Bing Webmaster Tools

2012/02/29

Posted by Daniel Butler This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

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Google+ Local Marketing Pilot Programs for Large Brands Show Promise

2012/02/29

Opportunity abounds for nimble brands that embrace Google+. Local marketers have a new but challenging opportunity to tackle.

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