There’s no denying it: slow page load will kill your conversion.

Whether its overgrown ad groups, sickly keywords, unproductive keywords, overgrown ad copy tests, or a particular product or service is failing to thrive in PPC, it’s time to get pruning. Your PPC garden will thank you with healthier growth.

When you ask an online marketer what frustrates them the most about reaching customers and prospects online you’re likely to hear the following: Finding a way to connect with their audience Moving prospects through the buying cycle Growing their network and lists Marketers often talk about their prospects being overloaded with too much information which can lead to an indecisive audience, causing marketers to miss projections and sales goals.

The good folks over at Stone Temple Consulting released an in-depth interview with Bing’s Principal Group Program Manager for Bing Social Search, Paul Yiu.  The Bing social search team integrates social content and indicators into the search results to add both personalization and relevance… Please visit Search Engine Land for the full article.

Social ads work. Google’s +1 button encourages more people to click on socially “enhanced” ads.

Paid search was down 6.4 percent from the same period in 2010, led by pullbacks from the financial, insurance, and local sectors. For the year as a whole, overall Internet spending rose by just .4 percent. Paid search declined 2.8 percent

Even if blogs don’t have a big audience, combined they add reach to marketing campaigns. Women and moms dominate the blogosphere, which now includes 181 million sites and pages globally. And women represent a desirable audience for advertisers.

The suit alleges that Facebook features, including the News Feed and video content ads, are based on Yahoo patents for social networking and online advertising. The suit also alleges that Facebook is violating Yahoo patents preventing click fraud.

A WebmasterWorld thread has Google AdSense publishers talking about how feasible it is these days to make a full time income from Google AdSense. Yes, there are many individuals as well as companies that make most, if not all, of their money with Google AdSense…