Google is dropping support for Euro-denominated check payments for AdSense publishers after August 7, 2026. Google wrote this as a note in this document saying, “Effective August 7, 2026, Google will no longer support Euro-denominated check payments.
A month ago, Google said it would now label ads created or edited with AI with an AI label within the ad or on the ad itself (depending on the region). We soon saw those AI labels roll out on ads in the Google Search sponsored results but now we are also seeing them in the local pack listings and within Google Discover.
Google is doing away with the related search format for Google AdSense auto ads. Google said it will be retired on August 6, 2026. Google sent out an email to those impacted that says starting August 6, 2026, the Related Search format will no longer appear on your site.
Google Ads is testing a new bulk linking option to attach your Google Analytics account to multiple Google Ads accounts. Google has this new prompt that says “Save Time with Bulk Linking” and Link with more Google Ads accounts.
Google AdSense may have added a new setting that lets you specify if you want Google AdSense “experts” to call you offering “personalized advice.” You can specify if you want or do not want messages, and how – i.e. via phone calls, SMS messages and/or WhatsApp messages.
Google is adding AI-generated content, generated by Gemini, to Google AdSense ad intents formatted ads. That means when a user interacts with the AdSense ad unit, a link, anchor or chip, it opens a dialog that shows the user ads and Gemini-generated content related to the ad intent clicked.
Google has now specified exactly which regions local inventory ads and free local listings are available. Previously, Google would lump both together, but in reality, local inventory ads are accepted in more regions than free local listings within Google Merchant Center.
Google is making a change to how it reports on the Multiplex ads units, where starting on June 23, 2026 where Google will report every ad in the grid as its own ad request. Previously, ads in a Multiplex ad unit are counted as one ad request with multiple impressions for each slot within the grid.
Google announced a new feature in Google AdSense to share the full IP address in bid requests. Google said that full IP addresses are indicated by many buyers to be an important signal, so there is a new setting to allow you to share the full IP address with those buyers.
Google AdSense (and Ad Manager) will drop the browser back button trigger for vignette ads additional triggers due to the new Google search penalty for back button hijacking.