Google has just activated a feature in AdWords to save pay-per-click (PPC) advertisers’ time diagnosing issues with their keyword quality score. Look out for ratings on Expected Clickthrough Rate (CTR), Ad Relevance and Landing Page Experience.

Google today unveiled two changes to the AdWords interface that will likely be useful to marketers — three additional components to the Quality Score, along with account labels to allow the easier grouping of keywords, ads, ad groups and campaigns. Quality Score, one of the most important…

Google has announced that it is releasing a new search algorithm that it hopes will better catch people who spam its search results or purposely do things to rank better that are against Google’s publishers guidelines. Going live today, Google says it will impact about 3% of search queries…. Please visit Search Engine Land for the full article

Google Drive, the long-rumored “cloud” based storage, launched this afternoon, touting the ability to keep all your stuff in one place. As if trying to quell the disbelievers, Google’s announcement blog post read “…yes, really” in the title.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Breadcrumb Trails Come To AdWords Display URLs on AdWords search ads are getting another element — breadcrumb trails, a set of links next to the URL that…

Here is a recap of what happened in the search forums today…

Display URLs on AdWords search ads are getting another element — breadcrumb trails, a set of links next to the URL that lets users navigate directly to relevant sections of a site. An example of a breadcrumb trail would be “Apparel > Women’s Clothing > Tops > ..

Several weeks ago, I had the privilege of being part of a Search Marketing Now (SMN) webinar, it was sponsored by Optify and focused on B2B link building tactics. Scott Fasser, Director of Customer Experience at Optify and I shared a number of B2B linking tactics and then hosted a lively Q&A… Please visit Search Engine Land for the full article.

A WebmasterWorld thread has an SEO asking how do other SEOs go about removing links. The SEO said, “deleting articles or removing links can be very time consuming,” and what process do you use to identify and remove those links?

Mobile devices have emerged as one of the major means for consumers to access, share, and manipulate information on the web – and it shows no signs of slowing down.