How important is influence with online marketing ? Most professionals would say influence is pretty important, especially when it comes to social media

Billions of searches are conducted each day on popular search engines and social websites by people all around the world.

Out of the box, Bing’s new Keyword Tool offers several noteworthy highlights, such as keyword data without rounding or averages and six months of data. However, the tool has some limitations that will hopefully be fixed when Bing moves out of beta.

As a beginner in the paid search realm, learning the ins and outs of the industry takes some time. So get started now! Here are best practices and optimization strategies for keywords, budgets/bids, ads, targeting, retargeting, and tracking.

Yesterday, Google sent out about 20,000 warnings to webmasters that have had their sites compromised and may have no idea about it. Matt Cutts tweeted they sent out these notifications of “your site might be hacked” for sites suffering from “weird redirects..

Posted by randfish Every year, our annual summer customer conference, Mozcon , sells out to capacity, and this year is shaping up to be no different. In my opinion this is largely due to the speakers and the format. The content is among the best I see each year because the conference has developed a reputation as a forcing function for “upping one's game” on quality of tactics and presentation delivery

In the past 20 hours or so, I have seen a huge uptick in the number of complaints in the Google Webmaster Help forums with people complaining that their sites no longer rank in Google…

Most experienced AdWords advertisers have developed keyword lists that include things like misspellings, plurals, and other variations on a keyword or phrase. Now, Google will do all this automatically — as it does with organic results — with exact and phrase matching, though… Please visit Search Engine Land for the full article.