Archive for May, 2012

Daily Search Forum Recap: May 17, 2012

2012/05/17

Here is a recap of what happened in the search forums today…

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Google Improves AdSense Reporting And Bolsters Smart Pricing With New Research

2012/05/17

Google has introduced several new reporting improvements for AdSense publishers, and it has released new research that shows publishers make more money with “smart pricing” — even though their revenue-per-click is discounted as compared with search ads — than they would…

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SearchCap: The Day In Search, May 17, 2012

2012/05/17

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Search API Now On Paid Platform About a month ago, Microsoft informed us the Bing API would no longer be free and today is the day they migrated the Bing…

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Ways to Win Customers and Influence Rankings – Whiteboard Friday

2012/05/17

Posted by randfish Starting up your own consulting agency can be quite a difficult process and often times the most challenging step to your endeavour will be finding new customers or clients. In this week's Whiteboard Friday we will be covering some tips and tactics that you can use to get referrals and win customers.

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SPONSOR MESSAGE : Cross Channel Marketing: A Primer for Search Agencies

2012/05/17

With so many marketing channels now available to reach consumers, what’s a marketer to do? Whether it’s juggling across the new channels like mobile and social, or just trying to incorporate the more ‘traditional’ marketing channels like display and search — it’s… Please visit Search Engine Land for the full article.

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Bing Search API Now On Paid Platform

2012/05/17

About a month ago, Microsoft informed us the Bing API would no longer be free and today is the day they migrated the Bing Search API to the paid platform. Microsoft said for the time being, the Bing API will still be free – to try out.

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The Ultimate List of Reasons Why You Need Search Engine Optimization

2012/05/17

You’ve heard about SEO. You’re convinced SEO works very well for different kinds of online business. What you probably wonder is why it’s so powerful

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A Broader View of Link Building

2012/05/17

I once read a provocative question by Eric Ward (that I will paraphrase): “If the search engines went away tomorrow, how would anyone find your website?” Now, you might say, “That is a big ‘IF’- Google isn’t going anywhere anytime soon.” Then again, if you were hit by one of the recent algorithm changes, Google

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Google Launches Knowledge Graph, ‘First Step in Next Generation Search’

2012/05/17

Three new Google Search features are part of their “next generation search” project, Knowledge Graph. Info boxes, segmented results based on query context and suggestions based on popular queries negate the need to even click off the SERP for info.

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Google Uses Text Of Code It Doesn’t Understand

2012/05/17

There are new technologies coming out on the web all the time and Google isn’t always up to date in understanding the markup used on those web pages. So what does Google do when it doesn’t understand the markup…

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