Archive for June, 2012

Facebook Settles Sponsored Stories Lawsuit for $10 Million

2012/06/18

Over the weekend, news broke that Facebook has agreed to pay $10 million in order to settle a lawsuit related to Sponsored Stories. The five Facebook users that initiated the lawsuit alleged that the social network had violated California law by broadcasting their Facebook activities for profit. The settlement agreement, which will require Facebook to

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Keyword Expansion: How to Expand Your Keyword List Past Your Initial Research

2012/06/18

With keyword expansion, your goal is to target new keyword opportunities by discovering potentially untapped relevant and traffic/lead-driving search verticals – adding a mix of modifiers or stems with ideas or concepts to author linkable assets.

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Obama Beats Romney Early in Digital Marketing Race

2012/06/18

A winning digital strategy may loom even larger in influencing this year’s presidential campaign than it did in 2008. When it comes to searches, paid search marketing, and display advertising, President Obama is outpacing challenger Mitt Romney.

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Identifying Link Penalties in 2012

2012/06/18

Posted by RyanKent This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. It was the best of times, it was the worst of times.

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Companies in "Boring" Niches Creating Great Content

2012/06/17

Posted by Hannah Smith When I suggest that businesses should think about creating some content I’m frequently met with objections like – “But my niche is boring – no one cares!” Actually I don’t think that there’s such a thing as a ‘boring’ niche, but I do understand where they’re coming from. It’s definitely the case that coming up with ideas for great content is tougher in some than others – but there are companies out there doing it already. As such I wanted to put together this post highlighting some companies who are already doing great things in tough markets

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Happy Father’s Day Logo From Google

2012/06/17

This year, Google has animated the Google Father’s Day logo. The child (as an E) controls a remote control car with coffee on it. The child delivers the…

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Proper SEO and the Robots.txt File

2012/06/17

When optimizing a website, don’t disregard the power of robots.txt.

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The 2012 Google Father’s Day Logo

2012/06/17

Google has a special animated logo for Father’s Day today. The logo depicts a child delivering coffee to his dad on a remote control device

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Father’s Day 2012 Google Doodle Celebrates #1 Dads With Animated Logo

2012/06/17

Happy Father’s Day! Google’s tribute to dads in more than 70 countries – from Japan, to India, to the UK, and most of North America – for Father’s Day 2012 comes in the form of an animated logo, in which Dad gets a special robotic delivery.

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Google, Facebook Top List of Sites Tracking Users Most [Study]

2012/06/16

When it comes to user tracking around the web, Google and Facebook seem to be the biggest offenders – their properties combined make up the entire Top 5. But they aren’t the only kids in town. Check out which 25 companies are tracking you most.

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