Archive for June, 2012

Google Ad Spending Tops $2 Billion in 2011

2012/06/27

Google has doubled it’s advertising budget in the past year to more tha $1.5 billion. If you factor in the recently acquired Motorola Mobility Holdings and Google’s ad spend together, that’s $2.1 billion a year in ad spend, a new report says

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Interview with Liz Wilson, Community Manager at Paper.li

2012/06/27

Content curation is hot nowadays, and there are quite a few content curating tools to help you organize and re-use user-generated content that is spreading across the web.

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Jelly Bean Statue Arrives at Googleplex

2012/06/27

Google has confirmed that the next iteration of its mobile operating system will be known as Android Jelly Bean by unveiling a statue at its headquarters campus in Mountain View, California. Android Jelly Bean is expected to launch as version 4.1.

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Bing Winning The Hearts Of SEOs To Change Market Share?

2012/06/27

I’ve been wanting to write about this topic for a long time, but I have not seen a thread on this topic until this week (we have writing policies).

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Can LinkedIn Today Be a Real Player in the Social Aggregation Space?

2012/06/27

Although LinkedIn Today is a feature that launched with great reviews back in March of 2011, it has been a section of the site that has largely gone without notice to many. The concept itself was not new but they implemented it differently than some of the other social news aggregation sites, as LinkedIn Today ‘delivers the

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Google Tests New Car Leads Product

2012/06/27

Financial services, hotels, flights, products… what’s next for Google’s paid inclusion vertical search engine plans?

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Is a Rush to Revenue Hurting Your Marketing Innovation & Domination?

2012/06/27

Here’s a familiar scenario with many companies that have tactically approached social media marketing:  ”Let’s stop wasting time with this social media mumbo jumbo. We need to increase sales, grow revenue and sign up more customers!”.

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Mystery Illness Causes Larry Page to Cancel Public Appearances

2012/06/27

Larry Page, Google’s 39-year-old Chief Executive Officer, has been absent from the company’s annual meeting and will not be making any public appearances “for the time being.” Page, who co-founded Google with Sergey Brin, recently stated that he had lost his voice and, as a result, would not appear at several previously scheduled events. In

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Top 20 Conversion Optimization Tips

2012/06/27

Conversion rate optimization is one of the most effective ways to grow profits for a web business, whether it’s an SMB or an enterprise-level site.

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Startup SEO – Lonely, Frustrating, and Sometimes Embarrassing…But It Doesn’t Have to Be

2012/06/27

I’ve had the opportunity to speak with a number of startups during my career, and I have helped several with digital marketing strategy. If you’ve worked with startups before, you know how inherently fast-paced, exciting, and challenging they can be.

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