This guide to Google Webmaster Tools walks you through the various features of this tool, and gives you an insight into what actionable data can be found within. For $0 per month, you get to see information directly from Google for your eyes only.

When Google Ideas initially launched eighteen months ago, the organization’s primary focus was reducing violent extremism through counter-radicalization strategies. Recently, the organization began targeting illicit networks in addition to terrorist organizations, gangs, and other extremists.

Put yourself in your prospects’ shoes and ask: what are they going to be worried about?

Put yourself in your prospects’ shoes and ask: what are they going to be worried about?

Some data becomes biased when companies develop a business identity with user-generated content, check-ins, and advertising. Developers can avoid the noise by following these best practices when creating a location-based solution, app, and site.

As search marketers begin to flex their muscles, stretch, and prepare for new events in the Search Marketing Olympics, it’s vital to optimize across all search marketing disciplines if you aim to dominate top positions in SERPs.

Posted by evolvingSEO Preface: How Normal URL Shorteners Work Hang tight, folks! Before we get into the whooo-done-it part of this post, here's a basic illustration of how URL shorteners work. It's pretty simple actually, on the surface. You need a short domain name (like bit.ly – which is possible because of the .ly extension) A random URL (or custom “vanity” if you choose) is created on the short domain like bit.ly/h1oiSn/ or bity.ly/example-url/ (both fake) A visit to that URL sends the user via 301 redirect or 302 redirect to the page it's linked to.

Here is a recap of what happened in the search forums today…

Clicks on paid search listings on Google were nearly double the number of organic clicks — but only on keywords with “high commercial intent” in the US, according to a Wordstream analysis released today.