In order for Content Marketing Secret Agents to work effectively, they need more than tactical skills. They need to see the bigger picture and the context for how and why things need to happen. Industry trends come and go but the need for brands to connect with customers will never go away

Schemas, authorship, the Knowledge Graph. If these markup options and ways that Google is pulling “direct answers” into its search results has your head spinning, we’ve got a solution for you: the Semantic SEO Track at our upcoming SMX East search marketing conference. The..

There are over 169.3 million people who watch Internet videos regularly, and YouTube is now the second largest online search engine. People love video, and it’s crucial to take advantage of that if you’re in marketing, business, or blogging

A study by Conductor shows only 9% of technology blogs have fully implemented the authorship, rel=author, attribute fully on their site. That is less than 1 out of every 10 blogs. This is somewhat shocking because (1) these are technology blogs that should know about the feature and (2) it is shown…

Google announced they have expanded the Site Error reporting within Google Webmaster Tools. Now the reports show breakdowns of the errors over the past 90 days by error type.

Back when Bing Maps was called Microsoft Virtual Earth (2006) the company bought Vexcel, a US Defense Department contractor that specialized in high resolution aerial photography and automated 3D image rendering.

Are you afraid that you’re missing out on an important event? Concerned that you won’t know what’s being discussed around the water cooler tomorrow? Worried that something is happening in the world right now that you don’t know anything about and that you’re missing out on some very lucrative keyword opportunities?

Understanding consumer intent and tying those intentions to specific content and KPIs helps attract additional searches, create relationships with new prospects, and grow the value of search beyond a “bottom of the funnel” sales collection agent.

April of 2012 was a rough month for SEO. We had three updates all within nine days: Panda on the 19th, Penguin 1.0 on the 24th, and then a Panda refresh on the 27th.

Posted by AndrewDumont There's a trend emerging with Mozscape , and it's a good one. Updates are getting more regular and indexes are increasing in size (with exception to a few bumps in the road).