Archive for February, 2013

Video Recap of Weekly Search Buzz :: February 22, 2013

2013/02/22

This week in search we cover speculation that Google will run a Panda update shortly. We also ask why hasn’t Google updated the Penguin algorithm in 5 months

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The Walking Dead Friday Humor Part 2: There and Back Again

2013/02/22

AMC’s The Walking Dead is back from its mid-season break, and fans—including us—are more than eager to see if Rick will be stuck “wandering the crazyland” in the midst of this zombie-infested soap opera. We are also hoping that the show will be able to redeem itself from what has been a half-season of weak, if not Author information Melissa Fach SEJ Editor – Melissa is the owner of SEO Aware, LLC.

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Bing Updates Image Search Layout, Autosuggest & Unveils Sitemap Plugin

2013/02/22

Bing rolled out a trio of changes this week. In addition to revamping the design of Friends Photos search and changes to the autosuggest algorithm, Bing also unveiled a plugin to help webmasters more easily generate XML sitemaps

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SMX Toronto Keynote: Social Proof, SEO & Influence Marketing

2013/02/22

The concept of “influence marketing” has suddenly exploded into all aspects of search and online marketing. In his SMX Toronto keynote address, Sam Fiorrella, co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media will present a new… Please visit Search Engine Land for the full article.

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Search In Pics: Google Drive Latte, Google/Bing Traitor Cake & Google Cushions

2013/02/22

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

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Google Dishes Out PageRank Penalties To UK Newspaper Web Sites For Selling Links

2013/02/22

Google has downgraded the Toolbar PageRank scores for several dozen UK operated newspapers and news sites today.

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The Evolution of Modern Marketing Automation

2013/02/22

From radio, to television, to the Internet and smart phones, savvy marketers have found ways over time to be creative in order to reach potential buyers through all the noise. Many continue to struggle with the ever-expanding network of engagement, but marketing automation technology has provided a way for marketers to spread their word across an continually increasing variety of channels

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8 Findings on Google’s 7-Result SERPs [Study]

2013/02/22

In August, Google began showing three less results for certain searches. Was this due to branded searches?

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How To Use Regression Analysis To Estimate Incremental Revenue Opportunities

2013/02/22

My previous article was about estimating the potential for growth for those paid search campaigns capped due to insufficient budget. This was definitely the easy part since the logic behind the assumptions involved in the calculation was fairly simple. Now, we can address those paid search…

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How To Leverage Search Queries Data Within Google Webmaster Tools

2013/02/22

About three years ago, Google launched search query data within Google Webmaster Tools. The reporting in the search queries data is one of the more value areas within Webmaster Tools…

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