Archive for March, 2013

Miriam Makeba’s Google Logo: 81st Birthday

2013/03/04

Today is the 81st birthday of Miriam Makeba. Miriam Makeba is known for her work in the civil rights movement and being a Grammy Award-winning South African singer

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3 Ways to Make Your SERP Listing Stand Out

2013/03/04

Now that Google has gone from ten listings to just seven in many of its search results pages (SERPs), it’s even more important for webmasters to do everything in their power to make their listings stand out from the rest. If you’re relying on Google to figure out what to share in your SERPs snippet, Author information Sujan Patel Sujan Patel is the co-founder of Single Grain, an SEO Agency based in San Francisco, CA. Single Grain specializes in helping start ups and Fortune 500 companies with their digital marketing strategy.

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How to Configure & Track Google Analytics Goals for SEO

2013/03/04

There’s much more to tracking SEO success than rankings and traffic. In Google Analytics, there are three basic types of goal tracking to help justify the investment in SEO: ecommerce tracking, event tracking, and standard goal tracking.

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Google Honors Miriam Makeba’s 81st Birthday With Logo

2013/03/04

Google is honoring the late Miriam Makeba with a special doodle today, on what would have been her 81st birthday. Makeba, known around the world as Mama Africa, died on November 9, 2008 after a performance in Italy.

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Conversion Rate Optimization the Right Way: Tying in Qualitative Data

2013/03/04

The benefits of conversion rate optimization (CRO) are obvious, but testing is expensive, costing you not just media dollars but with an opportunity cost as well..

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Content Marketing Nirvana

2013/03/04

Most everybody is doing content marketing, but there’s more to it than writing blog posts and creating the occasional infographic. Here’s the ideal content marketing framework translated into a checklist to ensure your content flies across the web.

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Content Marketing Nirvana

2013/03/04

Most everybody is doing content marketing, but there’s more to it than writing blog posts and creating the occasional infographic. Here’s the ideal content marketing framework translated into a checklist to ensure your content flies across the web.

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Your Hidden PPC Prospect: Google

2013/03/04

Once you grok the basic Google concept (a win for the searcher is a win for Google), AdWords becomes not easy, but simple. Write ads and create landing pages and websites that serve your prospects’ first and your business second.

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Tips for Real-World Marketing from SearchLove and LinkLove

2013/03/04

Posted by willcritchlow I want to tell you a story about one of our favourite sessions – Let’s Get Real – where we have all our speakers on stage at once. In this post, I’m going to: Highlight some of the incredible tips and tricks our speakers gave away at our conferences at the end of last year. Give away free HD videos of Let’s Get Real

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Interflora Gets Its Google Rankings Back, 11 Days After Penalty

2013/03/04

Interflora, the major UK flower delivery service, is showing up again in Google’s search results — just 11 days after it was penalized. According to some tweets and posts on Google+, Chris Gilchrist was first to spot Interflora’s resurrection today

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