Archive for April, 2013

Happy Birthday Google’s Penguin Update

2013/04/24

Today is the one year birthday/anniversary of the release of Google’s Penguin update – it was released on April 24, 2012. Since then, we’ve had two additional updates of it on May 24, 2012 and then on October 5, 2012

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Have You Seen The New Upgrade Center In Google Adwords?

2013/04/24

Ever since Google added enhanced campaigns to Google Adwords, they’ve been improving their processes. Fortunately for us, they save time and make our job a little bit easier! Google just came out with a new update, the Upgrade Center. Have you seen it yet

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How to use Podio as a Content Marketing & Link Building Tool

2013/04/24

Sick and tired of BaseCamp, or other project management solutions that simply can’t provide your online marketing team the level of organization and customization that you need? I’m going to share one of my best kept secrets:  Podio. With Podio I can keep track of every single project, deliverable, and task that’s involved in successful Author information Marcela De Vivo CEO at Gryffin Media Marcela De Vivo has been an SEO since 1999, promoting thousands of sites including large corporate sites and small mom and pop businesses.

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Google: That Mozilla Penalty Only Impacted One Page Out Of 22 Million

2013/04/24

We reported yesterday that Google penalized Mozilla over user generated content.

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How To Lose Wait On Your Website By Increasing Page Load Speeds

2013/04/24

Almost three years ago, Google announced that it had begun factoring site speed into their ranking algorithm. Since then, SEOs have debated how significant an effect page speed has on actual search engine rankings. While Google may be using it as a signal, it’s clearly not an overwhelming…

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Using HARO to Create Fresh, Compelling Content

2013/04/24

Being a reporter on HelpAReporter.com can be a source of great well-crafted stories, quotes from company CEOs, and opinions from recognized experts that are right on topic. Here are some best practices to get the most from a fabulous content source.

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6 Simple Steps to Boost the Marketing Performance of Content

2013/04/24

While I’ve been in New York this week for the B2B Content2Conversion conference, I’ve been reflecting on some of the most common issues I see with companies trying to leverage content for increasing leads and sales. Many companies new to content marketing miss important steps and without checklists or processes, content marketing contribution to leads and sales can be unimpressive.

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Twitter AP Account Whitehouse Hack Leads To Two-Factor Security

2013/04/24

I am sure you all know that at around noon yesterday, the Associated Press had their Twitter account hacked by Syrian hackers.

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Twitter AP Account Whitehouse Hack Leads To Two-Factor Security

2013/04/24

I am sure you all know that at around noon yesterday, the Associated Press had their Twitter account hacked by Syrian hackers.

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