Google’s Pierre Far announced and clarified on Google+ that you should use the rel-alternate-hreflang for URLs that are multinational site spread across multiple top-level domains…

I was hoping that Bing Ads would finally come out and say something about Google’s new Enhanced Campaigns but wasn’t counting on it given how long they have waited. But Today Bing Ads finally did by responding to questions and speculation as well as what is at the core of Enhanced Campaigns in what I Author information Bryant Garvin Bryant Garvin has been involved with marketing for over 10 years. Before deciding he could make a real impact for clients by joining Get Found First as the CMO, he worked with large brands (like Comfort Inn) as an in-house Paid Search & Affiliate Marketing Manager

To reduce the risk of social media blunders gone viral, develop a company-wide policy that defines acceptable (and unacceptable) social media behavior, and dictates how employees can effectively communicate your brand culture, voice, and message.

Traffic Marketers from strong brands pursue the 60/40 percent ratio of branded and non-branded traffic. They recognize the value of long-tail visitors, whose net-new traffic spikes traffic by 50 percent or more

A Google Webmaster Help thread has a webmaster who is looking to lower the number of blocked URLs being reported within Google Webmaster Tools Index Status report. To make a long story short..

Companies must strive to create a more accurate picture of the channels and campaigns that are creating engagement and revenue. Here are the three ways to get a clear and more reliable picture of the channels that are driving business.

About a year ago, Google went on record about phone spam web pages and how they don’t want them in their index. Google’s Matt Cutts said “when people search for a phone number and land on a page like the one below, it’s not really useful and a bad user experience..

Posted by David Mihm Remember the days when doing SEO for a local business was no different than doing SEO for any other business? We've come a long way since the early 2000's, and local SEO has evolved tremendously since the beginning of online search.

Here is a recap of what happened in the search forums today…