Posted by PhilNottingham Businesses are quickly realizing how valuable videos can be to their marketing efforts, but few have a good sense for what kind of video content they might produce. From product videos to creative stories, what makes the most sense for each business, and what if we have a limited budget? In today’s Whiteboard Friday, Phil Nottingham shows us great (and hilarious) examples of many places to start.

Posted by PhilNottingham Businesses are quickly realizing how valuable videos can be to their marketing efforts, but few have a good sense for what kind of video content they might produce. From product videos to creative stories, what makes the most sense for each business, and what if we have a limited budget

In the second to last Owned track session of Day Two, Bill Hunt, SES Advisory Board member and President of Back Azimuth Consulting, presented targeted strategies for increasing revenue through search keywords and social data mining. He stated that search keyword mining is directly related to social media, as social data can help you find out […] Author information Kelsey Jones Search & Social Consultant at MoxieDot. Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence

Designing a search engine is no easy task. Should a search engine filter explicit types of content? Here’s a look at the slippery slope Google and many other search engines must navigate when creating algorithms to crawl the web

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Trends Gets “Trending Top Charts” To Show Interest Spikes; Hot Searches Go Back 30 Days What’s hot in search?

What’s hot in search? Often, it’s the same-old, same-old. That’s why Google Trends has added a new feature today, “Trending Top Charts,” to show interest areas that are spiking in popularity outside the norms.

Did you know? In one second on the internet there are 12,964 Instagram photos uploaded, 50,000 Tumblr posts, 400,000 Tweets.  Among all this user-content that’s created every second, you have a LOT of competition for your buyer’s attention.

I apologize for missing this a week ago, when I was sitting in the Google hangout where Google’s John Mueller went on record that Google uses unlinked URLs or domains in body content as a way of discovering new content and pages. John Mueller…

The first Owned track session of Day Two of SES San Francisco was with Jon Ball of conference sponsor Page One Power, titled Link Building That Makes Sense. In addition to elaborating on concrete strategies, he also explained that we need to not think of links directly, but rather of the people behind the websites we want […] Author information Kelsey Jones Search & Social Consultant at MoxieDot.