Google is changing the user-agent they use when crawling content for smartphones. Ensuring mobile searchers find relevant and usable pages is an absolute must do.

Earlier this week…

The Sophisticated Marketer’s Guide to LinkedIn – Today’s successful marketers aren’t just good at one thing; they are multifaceted. They are a new breed of socially savvy practitioners grounded in timeless, Mad Men-era tactics as well as new, modern technologies

The new crawl error reports will make it easier for webmasters to track down crawl errors, why they are happening, and how to fix them without having to do a lot of back and forth checking with tools to determine what exactly was going on.

Image Source: mkhmarketing/Flickr If you have a Twitter account (which most of us do), you probably have noticed brands constantly outdoing one another. This is because it only takes one buzzworthy Twitter campaign to make the others follow, which in turn, increases engagement. Regardless of the message, it could be humorous, heartwarming, informational, or hosting […] Author information Albert Costill Just a typical guy that enjoys an ice-cold beer, pizza, sports and music

Here is a question I never saw asked before – which is rare. A Google Webmaster Help thread has one webmaster asking how Google handles the content within a strike or delete tag. The strike tag is not supported in HTML5 and was replaced by the del tag but they both do the same thing..

Google announced something they’ve been testing to include knowledge graph information on sites that are “notable”.

Matt Cutts, Google’s head of search spam, answers a question about social media signals in his latest Webmaster Help video where a user writes in to ask: Are Facebook and Twitter signals part of the ranking algorithm? How much do they matter? Facebook and Twitter pages are treated just like any other indexed pages, Matt […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.

Yesterday Matt Cutts of Google released a video explaining that Google currently doesn’t do any fancy indexing or ranking for Facebook or Twitter pages.

Posted by randfish Marketing your products or services can be incredibly difficult when your target audience isn’t already listening to what you have to say. In those cases, influencers have an amazing ability to amplify your message and boost your brand