Archive for March, 2014

Search Marketing Expo West 2014 Live Blog Coverage Recap

2014/03/14

The Search Marketing Expo West show this year has just ended. Three days of jammed packed content and tips on search, social, display and more. If you missed it or you want a recap of what happened, below are a listing of live blog coverage from the event over the past three days.

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Matt Cutts Explains How To Let Google Know When There’s A Mobile Version Of A Page by @mattsouthern

2014/03/13

Matt Cutts, Google’s head of search spam, answers a question about mobile sites in his latest Webmaster Help video where a user writes in to ask: Is there a way to tell Google there is a mobile version of a page, so it can show the alternate page in mobile search results?

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Keyword Targeting, Density, and Cannibalization – Whiteboard Friday

2014/03/13

Posted by randfish Keyword targeting is still an integral part of online marketing, but it isn’t the same as it used to be, and we want to make sure you’re able to keep up with the changes. In today’s Whiteboard Friday, Rand covers today’s best practices for keyword targeting, and clears up some common misconceptions about keyword density and cannibalization. Keyword Targeting, Density, and Cannibalization – Whiteboard Friday For reference, here’s a still of this week’s whiteboard! Video transcription Howdy Moz fans and welcome to another edition of Whiteboard Friday

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Google Concert Dates Now From Artist’s Official Website

2014/03/13

Over two years ago, Google released a new feature to show concert dates in the search results. Yesterday, Google announced that when possible, Google will pull those dates “directly from that artist’s official website when they add structured data markup..

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Yes, Google Does Have & Use Author Rank; Specifically Within In-Depth Articles

2014/03/13

Google’s Matt Cutts confirmed on stage at Search Marketing Expo today that Google does have a form of “Author Rank” in use today at Google. It is specifically used within the in-depth articles system to determine which articles to show in the In-Depth articles section. This…

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#SMX West 2014 Recap: The Integration of Search and Social by @thebigdebowski

2014/03/13

The integration of search and social is extremely significant and two SMX sessions addressed the subject in varied ways. The first of two was focused on top social tactics for the search marketer. Featuring Lisa Williams (Director of Digital Marketing Strategy, Search Discovery), Ric Dragon (CEO, Dragon Search), Lisa Buyer (CEO, The Buyer Group), and […] Author information Debbie Miller Blogger and Social Media Marketing Professional at Social Hospitality Debbie is the Founder of Social Hospitality, a blog and boutique marketing firm focusing on social media, blogging, and SEO.

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Daily Search Forum Recap: March 13, 2014

2014/03/13

Here is a recap of what happened in the search forums today…

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The Intersection Of Search & Social

2014/03/13

Search and social are increasingly being used in the same sentence.

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SearchCap: The Day In Search, March 13, 2014

2014/03/13

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses Google’s head of search spam, Matt Cutts, announced at Search Marketing…

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Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses

2014/03/13

Google’s head of search spam, Matt Cutts, announced at Search Marketing Expo that his search team is working the “next generation” Panda update that would appear to many as being softer. Cutts explained that this new Panda update should have a direct impact on helping small..

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