We all know that monitoring online reviews is important for online marketing; but lately, it seems that not all reviews are created equal.

Done correctly, syndication can be a very effective way to help develop your reputation and visibility online. To many, this is a controversial topic, but it really shouldn’t be.

Google announced you can now filter your restaurant searches by price, ratings, cuisine, and if it’s open right now. All you need to do is go to Google on your desktop or mobile device and search for [show me some restaurants in downtown Austin] or related searches, and Google will give you the… Please visit Search Engine Land for the full article

Content marketing has established itself as the backbone to building and maintaining relationships with customers and potential customers, but there are still some misconceptions about that require dispelling. Avoid these common pitfalls.

Most brands consider engagement a KPI (key performance indicator) to their digital marketing success. Regardless of the size or […] Author information Ryan Hanley Founder at Content Warfare Ryan Hanley is the founder of Content Warfare, a community and consulting firm dedicated to helping businesses grow their audience online. He is also producer to the Content Warfare Podcast, one of iTunes fastest growing podcast dedicated to content strategy. Connect with on Google+ Twitter Facebook Google+ The post Are Brands Measuring the Wrong Type of Engagement

Google is targeting links in spammy or low-quality guest blogs, and if you have these types of links you should absolutely nofollow them. But moving forward, should we expect to change all links in a marketing campaign to nofollow? No

Modern digital marketing is easy.

Less than 1 percent of websites have implemented Schema.org markup. However, pages with Schema.org integration rank better by an average of four positions compared to pages without Schema.org markup, according to recent findings by Searchmetrics.

Posted by anthonycoraggio If you’ve so far neglected the advertising and marketing opportunities on Reddit, you’re not alone.

If it seems like everyone is on some sort of social media outlet, that assumption may not be […] Author information Albert Costill Writer at Alpha Brand Media Just a typical guy that enjoys an ice-cold beer, pizza, sports and music. Since venturing into the blogosphere many years ago to discuss his favorite tunes, Al has been known to write for online publications by Alpha Brand Media, such as EveryGuyed and Search Engine Journal, to discuss everything and anything that matters.