The opportunity to reach your customers on social networks is enormous. What should marketers who are overly dependent on paid media in social do to break their dependence and reach more engaged users? Start by taking the following steps.

The typical question of a person approaching Facebook advertising is: What audience maximizes my profit?

Today is Memorial Day in the United State of America, an important day where Americans honor the lives and contributions of those who died while in service for the country…

A European court has ruled that if Google wants to continue operating in Europe, the search giant must respect individuals’ requests to remove data from the search results.

Did you notice Google changed their logo again…

On Friday, Google posted their annual we’re getting better at JavaScript, crawling it, indexing what is behind it, and understanding JavaScript. That itself, did not get me excited, they’ve been messing with it since 2004…

Posted by RobOusbey Six years ago I stood in a client’s board room with a list of SEO recommendations that I was convinced would earn me big smiles, firm handshakes, and and maybe even a celebratory slap on the back. Instead I was met with icy stares and nonchalance to my suggestions.

This morning we reported how Google didn’t have a mention of Memorial Day on Google.com. I’ve been checking throughout the day, because even though Google would not put a Doodle on their home page, they have in the past done a Memorial Day Ribbon…

Probably one of the greatest outcomes of the technological revolution is that, today, the world is a much smaller place. Even if you’ve never had the privilege of traveling abroad, it’s easier than ever to experience and visit a distant land, virtually.