Archive for May, 2014

Bing Ads Launches Live Chat Support And Industry Insights Portal With Research, Case Studies

2014/05/13

Today, the Bing Ads team announced the launch of live chat support and a new industry insights portal. Live Chat will be available at all hours every day of the week for in ts English-language markets

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Google Updates iOS Search App To Include “Smarter” Voice Search Cues & Customized Alerts

2014/05/13

The Apple-focused website 9to5Mac.com reported today that Google’s iOS Search app has been updated to version 4.0, with new voice search cues and customized alerts from Google Now. With the updates, the app’s new voice search cues offer more conversational-styled search queries…

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SPONSOR MESSAGE: Get High Quality Leads From Search

2014/05/13

Join us Thursday, May 15th at 1:00EDT (10:00PDT) to hear Search Engine Land’s Greg Sterling and John Lee of Clix Marketing discuss how combining search results with call tracking can be used to generate high-quality leads. Topics include: What is call tracking; Using mobile, organic, and paid…

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Google Brings NHL, NBA Video Highlights to Search Results

2014/05/13

Google has launched a new feature that allows sports fans to see video highlights from the previous night’s game when they search for the team name. The video is embedded at the top, above the organic search results.

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Puppies and the Titanic: The Science of Emotion in Marketing via @Buffer by @courtneyseiter

2014/05/13

Every day it seems like we feel hundreds of different emotions – each nuanced and specific to the physical and social situations we find ourselves in. According to science, it’s not that complicated by a long shot

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Top Brands Now Testing Pinterest Promoted Pins

2014/05/13

Pinterest announced the next phase in promoted pins testing with some heavy-hitting brands primed for Pinterest’s target audience. Brands include Kraft, Target, and Disney, and these advertising campaigns will be in three- to six-month stints.

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European Court Requires Google To Delete Personal Info: Reputation Management Just Got Easier

2014/05/13

A major ruling just knocked Google over the head, where Europe’s top court, the The Court of Justice of the European Union…

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How To Generate Traffic and Kickstart Content Marketing For a Brand New Website by @Think_Traffic

2014/05/13

The internet is full of tips about how to improve your website, grow your traffic, and how to “earn links” (and hence rankings) by writing great content. That’s great and everything, but it’s also pretty infuriating if you have a brand new website and no traffic yet.

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Google’s Motives Behind Secure Search: Interview with Marcus Tober of Searchmetrics by @murraynewlands

2014/05/13

I caught up with Marcus Tober, CTO of Searchmetrics, to discuss the recent news of Google’s keyword data for paid search becoming ‘not provided’. Marcus shared his thoughts on this shift and provided some insight about what it means for the future of paid search. In my interview with Marcus I asked him what are Google’s motives behind this change, and how it’s going to affect the industry

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