Archive for July, 2014

Here’s Your Syllabus: Everything a Marketer Needs for Day 1 of an MBA

2014/07/28

Posted by willcritchlow A few years ago, I wrote a post on my personal blog about MBA courses . I have a great deal of respect for the top-flight MBA courses based, in part, on how difficult I found the business-school courses I took during my graduate degree. I’m well aware of the stereotypes prevalent in the startup and online worlds, but I believe there is a lot of benefit to marketers having a strong understanding of how businesses function .

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Silicon Valley Entrepreneurs Are The New Rock Stars in Hollywood [Infographic] by @MDMSEO

2014/07/27

Name one entrepreneur that wasn’t a fan of the hit TV series Entourage. You can’t. The show gave us all a peek into the crazy and wild ride they call Hollywood, and it quickly became a Sunday night ritual for many

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International SEO is a Huge Opportunity For Marketers: Interview With Eli Schwartz by @murraynewlands

2014/07/26

As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with Eli Schwartz of SurveyMonkey to discuss the opportunities marketers are missing out on with international SEO. In the video below Eli explains the importance of international SEO, and how you can easily optimize your content for international audiences to increase traffic and conversions: Here are some key takeaways from the video: There there is a massive opportunity to get traffic and conversions internationally — even if you don’t really have global products. You can do […] The post International SEO is a Huge Opportunity For Marketers: Interview With Eli Schwartz by @murraynewlands appeared first on Search Engine Journal .

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New: Google AdWords Dynamic Sitelinks

2014/07/26

Google announced last night their new form of sitelinks named dynamic sitelinks. Dynamic sitelinks are automatically generated links that appear below your ad text.

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Google Hypocrisy: Keyword Rich & User Friendly Links Should Die

2014/07/26

Back in the days before Google, online usability folks were all about making user friendly hyperlinks that communicated to the user what the link was about and what to expect when they clicked it. That means…

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Google Right To Be Forgotten Success Rate Is 50%

2014/07/26

As you know, Google has started taking down content in the European Union based on the right to be forgotten form submission requests. Google shared statistics with both the Wall Street Journal..

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Google Launches New Local Search Algorithm: SEOs Notice Significant Ranking Changes

2014/07/26

Last night, Google pushed out a new and major local search ranking algorithm change. Where Google provided details for me on this update

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Daily Search Forum Recap: July 25, 2014

2014/07/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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SearchCap: Google Local Pigeon Update & AdWords Dynamic Sitelinks

2014/07/25

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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