Check out this fun and new Google Easter Egg for a search on Bletchley Park, the place they decoded the German communication during the second World War. The post A New Google Easter Egg; This One For Bletchley Park appeared first on Search Engine Land.

We interviewed a number of search marketing experts to get their take on what 2015 holds for us.

Google’s Christmas Doodles now start going live. Here they are in higher resolution format. The post Google’s Christmas Holiday Logos For 2014 appeared first on Search Engine Land.

Business-to-business (B2B) search marketers are in a challenging position. New search features are often geared towards the business-to-consumer (B2C) sector, and much of the literature on best practices and cutting edge search strategies tends to be B2C focused as well. Luckily, a number..

It’s no secret that you can generate traffic by commenting on other people’s blogs. But the question is are you actually using this tactic? Chances are you aren’t.

If you’re planning SEO in 2015, take this big list of stats and research to your team and show them it’s time to get serious about these key marketing activities.

You’re right.

What’s around the corner for digital marketing in 2015? Answers to that question seems to be in abundance as we close out 2014 and look for affirmations of plans for the coming year.

Google announced on Google+ that they’ve expanded the partner program to include shopping campaign certification. Google said “weâre very excited to extend the Google Partners certification offerings to include a new Google Shopping exam in the United States…