The future for traditional advertising is where AI, machine to machine learning, deep data, plus human and computer teamwork, all have a prominent place. The post What is the Future for Traditional Advertising Agencies? by @LWilson1980 appeared first on Search Engine Journal .

Gary Illyes from Google put down a pretty interesting tweet on Twitter saying that Google is still working on a mobile only index even though right now they only have a desktop index…

Experiencing performance issues with AdWords that you can’t explain? Columnist Christi Olson recommends checking your Flexible Bid Strategy statuses.

Yesterday Google held its Nexus and Android hardware release party. Most of the attention and coverage was focused on the devices introduced: the Nexus 5X and 6P phones, the Pixel C Android tablet and various Chromecast devices. However there was also a discussion or reintroduction of features..

From media platforms like Pinterest to e-commerce sites like Amazon, brand-to-consumer communication remains driven by search with a comprehension of customer intent the epicenter.

As SEM continues to evolve, so too should your strategies. Here’s how you can align PPC bidding strategy with current keyword performance to effectively optimize campaigns.

Considering to advertise on YouTube? Here are some of the most effective ways to advertise on YouTube – with or without having a video! The post 7 Great Ways to Advertise on YouTube by @Rocco_Zebra_Adv appeared first on Search Engine Journal .

For as long as I can remember, Google News publishers needed to have 3 digits in their URLs in order to be included in the Google News Index.

The best content marketing strategies are informed by data and one of the most consistent B2B marketing research reports chock full of data comes from Content Marketing Institute and MarketingProfs. Today the 6th edition of the  B2B Content Marketing – 2016 Benchmarks, Budgets and Trends – North America report was published revealing a canyon of difference between successful content marketers and those that seem to be lost in the wilderness. This report is also a reality check for content marketers that drink too much of their own kool-aid, offering a mix of slightly downward trend data right along with numerous reasons for future content marketing optimism

SEJ announces its scheduled interviews with industry experts at Pubcon Las Vegas. The post Live Pubcon Interviews with Your Favorite Marketers: Schedule Announced by @megcabrera appeared first on Search Engine Journal .