Social media marketing on LinkedIn is different from Facebook and Twitter.

Using micro-focused keyword strategies can be a simple, impactful approach to improving your SEO results. When analyzing websites that are already successful from an SEO perspective, it’s always surprising to see how many easy long-tail wins are possible but aren’t being optimized for. Long-tail keyword targeting is nothing new

What is a blog post for? Come to think of it, what is content for? Sure, content should inspire our audience to form a relationship with the brand so they can be nurtured to a purchase decision that ultimately drives revenue

Today on Google.com is a special logo, aka Doodle, for it being a Leap Year. Today, February 29th is a Leap Day…

A week ago Friday, Google removed right ads from the AdWords layout and placed potentially four ads at the top of the listing page. Now, webmasters wait to see if CPCs will increase..

Recode reports Snapchat announced it has has now reached 8 billion video views per day; the same amount of daily video views as Facebook. The post Snapchat on Par With Facebook When it Comes to Daily Video Views appeared first on Search Engine Journal .

Personally, I am a fan of having HTML Sitemaps – mostly for 404 like pages, so users who stumble on a page they are forbidden (sounds strict) to access, they have a way out but not out of your web site…

Posted by MiriamEllis [Estimated read time: 12 minutes] When tasked with developing a set of city landing pages for your local business clients, do you experience any of the following: brain fog, dry mouth, sweaty palms, procrastination, woolgathering, or ennui? Then chances are, the diagnosis is a fear of local landing pages .