Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article

Google said on Google+ and Twitter that two new cards have come to the AdWords overview page for advertisers. Google has brought New Words card and Ad group Shifts insight card to the overview page..

This checklist will help you avoid the most common SEO pitfalls during an ecommerce website redesign. The post Ecommerce Website Redesign: A Technical SEO Checklist by @Manish_Analyst appeared first on Search Engine Journal .

Google can only respond “sorry, something went wrong, try again in a few seconds” at this moment to your Google Home requests. Please visit Search Engine Land for the full article.

Ask your customers and potential customers these questions to uncover great new content ideas. The post Need Content? Ask Your Customers These 6 Great Questions by @ashleymadhatter appeared first on Search Engine Journal .

Google’s John Mueller explained on Twitter twice the other day that every single URL Google has in their index automatically has a canonical URL assigned. John said “any URL that’s indexed implicitly has a canonical URL (which might be the same [URL])…

These three data-driven back-to-school PPC ideas can positively impact your entire paid search strategy. The post 3 Big Ideas That Will Drive a Fresh Back-to-School PPC Strategy by @john_a_lee appeared first on Search Engine Journal .

In her introduction to The Ultimate Guide to Conquering Content Marketing , Content Marketing Institute’s  Cathy McPhillips draws several commonalities between content marketing and video games: the interactivity, the trial-and-error learnings, the camradery. But, while many marketers have their own personal “cheat codes” that help them gain an edge, there are no true hacks in content. Certain video games allow you to tap in a series of commands and gain invincibility, or jump ahead to the next level.

Google has updated its entire suite of advertising products. Change affects enterprise to small business advertisers

Contributor and SMXpert Eric Enge recaps the opening keynote and big announcement by Bing’s Fabrice Canel at SMX Advanced 2018. Please visit Search Engine Land for the full article.