Archive for August, 2018

Why websites should be using HSTS to improve security and SEO

2018/08/27

If you want added security, faster load times and stronger SEO for your site, contributor John Lincoln walks through why and how you should be using HSTS for a better user and ranking experience. Please visit Search Engine Land for the full article

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Google Ads introduces ‘ad strength’ indicator & reporting for responsive search ads

2018/08/27

Ad strength will be visible when advertisers create responsive search ads as well as in a new column in the web interface.

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Get started with marketing automation–learn the terms you need to know

2018/08/27

Your cheat sheet to demystifying marketing automation. Please visit Search Engine Land for the full article

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3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links by @bsmarketer

2018/08/27

Here are three creative ways to use Google Image Searches for traffic, links and more. The post 3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links by @bsmarketer appeared first on Search Engine Journal

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Google: We Take Web Site Spam Take Overs In Search Very Seriously

2018/08/27

Google’s John Mueller said in a webmaster hangout video that Google’s spam teams take it super serious when a web site is taken over by another one in the search results. If you see that happen, Google wants to jump on those issues and tackle them quickly.

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‘Bing spotlight’ offers a news hub for information on evolving stories, powered by AI and human editors

2018/08/27

Bing is tackling news with a new feature that showcases a timeline of how a story has evolved, different perspectives from news sources and related social media posts on a topic. Please visit Search Engine Land for the full article.

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5 Reasons Why You Should Use a DMP for Your Search Campaigns

2018/08/27

Here are five reasons why a data management platform can be hugely beneficial for your paid search campaigns. The post 5 Reasons Why You Should Use a DMP for Your Search Campaigns appeared first on Search Engine Journal .

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6 Ways GDPR Was a Gift for SEO by @5le

2018/08/27

SEO is the one area that actually benefited from GDPR.

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50 Content Promotion Tactics to Help Your Great Content Get Amazing Exposure

2018/08/27

You’ve just launched a gorgeous campaign with all the design bells and whistles.

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Google Search Console query reports now removes “anonymous query” data for privacy reasons

2018/08/26

Remember the early days of “not provided”? Well, Google Search Console has begun removing some query data for “privacy” reasons

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