Learn why Name, Address, and Phone (NAP) data consistency and user experience are both essential to local SEO success.

The post Digital Marketing News: Google Lens & Visual Search Updates, Social ROI Study, & App Ad Market Growth appeared first on Online Marketing Blog – TopRank® .

Five SEO factors may improve your SEO strategy for 2019. The post 5 SEO Factors to Monitor in 2019 by @martinibuster appeared first on Search Engine Journal .

Sometimes it is a good idea to keep it simple with your web pages. Please visit Search Engine Land for the full article.

Google’s CEO, Sundar Pichai, testified before congress not too long ago (as you may remember) and one thing that he said that stood out to me was that Google has over a thousand people working on core search. It wasn’t clear if those were just engineers or it also included contractors, designers, Doodlers, etc.

Posted by KameronJenkins What is it you do again? It’s a question every SEO has had to answer at some point, whether to your family members over the holidays or to the developer who will eventually implement your suggestions. If you don’t have a solid elevator pitch for describing your job, this is the Whiteboard Friday for you! Learn how to craft a concise, succinct description of life as an SEO without jargon, policing, or acting like a superhero

Here is a recap of what happened in the search forums today…

Someone asked Google’s John Mueller if Google might skip crawling and indexing content that Google knows they have enough content around. So if you have a new blog post about title tags and SEO, will Google crawl and index that new post when Google knows they already crawled and indexed thousands of other posts about the topic.

Here are nine examples of content you can create that can help you rank for competitive local search terms. The post 9 Types of Content That Will Help Your Local SEO by @annaleacrowe appeared first on Search Engine Journal .

This article will help you figure out how to get your local link building campaign started. The post What Is a Local Link & How to Find More Local Link Opportunities by @sllewuy appeared first on Search Engine Journal .