Archive for March, 2019

Waze conquers ‘digital dark zone’ with in-car, out-of-home ad coordination

2019/03/18

McDonald’s campaign showed drivers in-car ads that mirrored billboards.

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Google on the March 2019 core update: This is not the biggest update we’ve released

2019/03/18

That being said, the data does show some sites that got hit hard with previous core updates improved with this last one. Please visit Search Engine Land for the full article.

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Early data on Google March 2019 Core Update show an interesting pattern

2019/03/18

While Google would not say if the March 2019 core update was a reversal of the August 1 update, the data paint a pretty compelling picture.

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New Google Algorithm May Update Page Ranking by @martinibuster

2019/03/18

Google published a new research paper on an important update to how web pages are ranked. The post New Google Algorithm May Update Page Ranking by @martinibuster appeared first on Search Engine Journal .

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Google Ads now makes reporting column recommendations

2019/03/18

With this update, Bid Strategy Type is no longer a required column. Please visit Search Engine Land for the full article

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What Is PPC & How Paid Search Marketing Works by @dangilbertppc

2019/03/18

This post will introduce you to everything you need to know about paid search marketing (pay-per-click advertising). The post What Is PPC & How Paid Search Marketing Works by @dangilbertppc appeared first on Search Engine Journal .

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Google: Invalid URLs Should Return 404s, not 5XX Server Errors by @MattGSouthern

2019/03/17

Google’s John Mueller recently provided some guidance with regards to invalid URLs on a website. The post Google: Invalid URLs Should Return 404s, not 5XX Server Errors by @MattGSouthern appeared first on Search Engine Journal

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Twitter to Introduce a ‘Subscribe to Conversation’ Feature by @MattGSouthern

2019/03/17

Twitter is working on a feature that will allow users to follow specific threads with a ’subscribe to conversation’ button.

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5 Types of Stories Brands & Marketers Should Be Using by @https://twitter.com/seocopychick

2019/03/17

Here are five story types that you can use to broaden reach and draw in new clients or customers. The post 5 Types of Stories Brands & Marketers Should Be Using by @https://twitter.com/seocopychick appeared first on Search Engine Journal .

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Google My Business Adds New Seasonal Business Guidelines by @MattGSouthern

2019/03/16

Google My Business has updated its guidelines with new rules and regulations for seasonal businesses. The post Google My Business Adds New Seasonal Business Guidelines by @MattGSouthern appeared first on Search Engine Journal .

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