PPC veteran and SMX speaker, Brad Geddes, explains how adapt your approach to search terms and conversions after Google’s exact match update last year. Please visit Search Engine Land for the full article.

Good, reliable web hosting matters. Here are the five key features that define an SEO-friendly hosting company.

John Mueller from Google said that using Google’s own domain name service, Google Domains, will not help you rank better in Google search or with your SEO. Well, most of that statement is true. If you want me to nitpick, it does help you slightly verify your domain name with Google Search Console.

John Mueller from Google retweeted a post from a person named Holly who posted a very anti-SEO statement.

This is a small but useful change Google made in Google Search Console. So the report overview pages for the performance reports, the coverage report, etc, now have small checkboxes in the boxes so you know when a specific category is selected. I always thought highlighting the box in a color was good enough but I guess some were confused

Google’s John Mueller said at the 3:16 mark into a webmaster hangout from December 13, 2019 that Google does try to understand the blog comments section of a page but at the same time would still categorize that section as primary content. We have covered many times how Google reacts to comments sections over the years and we’ve heard Google said they can help or hurt your site.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

I saw a funny and somewhat ironic problem posted in the Local Search Forums that I had to share with you all. A business owner wants to know how to removed a “closed down” label in the business name in the business’s local knowledge panel in Google search

Learn about products banned on Instagram, celebrity knowledge panel cameos, and the expansion of speakable markup in Marketing O’Clock. The post Instagram’s Branded Content Restrictions & This Week’s News [PODCAST] via @shepzirnheld appeared first on Search Engine Journal .