Archive for February, 2020

Google Ads Now Displays Annotations In Change History Report

2020/02/14

Google announced that you can now see your annotations in your change history report and reporting data within Google Ads. Google said “To help you understand the impact of your campaign changes, you can now view changes annotated in your performance charts.”

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Google Says Keywords In Google My Business Descriptions Impacts Local Rankings; Local SEOs Say No

2020/02/14

Here is an interesting move by Google. Google updated its improve your local rankings help document to show an example of how keywords in your business description can help improve your local rankings. But local SEO experts say that is not how it works and keywords in the description have no impact

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How to Get Your Web Developer on Board with SEO [Bonus PDF] – Whiteboard Friday

2020/02/14

Posted by BritneyMuller You’ve figured out what’s wrong, and you’ve delivered a laundry list of demands to your web dev team: re-index these pages, fix this duplicate content, redirect these URLs… but how often are those fixes prioritized, and how much time do you invest in pushing to get them there? Cultivating a positive, productive relationship with your web developers is one of the smartest (and most empathetic) things you can do as an SEO

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How to Optimize AMP Stories for Google Search Results via @MattGSouthern

2020/02/13

An official set of recommendations concerning SEO for AMP stories is now available from the AMP Open Source Project. The post How to Optimize AMP Stories for Google Search Results via @MattGSouthern appeared first on Search Engine Journal .

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Daily Search Forum Recap: February 13, 2020

2020/02/13

Here is a recap of what happened in the search forums today…

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9 Reasons to Use Instagram for Business via @KristiKellogg

2020/02/13

Here are nine reasons you should use Instagram as a business, no matter what your industry is. The post 9 Reasons to Use Instagram for Business via @KristiKellogg appeared first on Search Engine Journal .

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Google Tests New Home Page Design

2020/02/13

Someone on Twitter shared a Google home page test with me. The new test has a few noticeable changes; the first is the blue background on the Google Search button, the blue (or white) font in the buttons and the final thing is the microphone button is outside of the search box.

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Microsoft Office hits pause on forcing Bing search in Chrome, Firefox

2020/02/13

Rather than automatically changing default search engines for Chrome and Firefox, administrators are required to opt-in for it to do so network-wide. Please visit Search Engine Land for the full article.

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Google’s Mobile-First Indexing: Everything We Know (So Far) via @mindyweinstein

2020/02/13

Are you current on your mobile-first indexing information?

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Leverage Python and Google Cloud to extract meaningful SEO insights from server log data

2020/02/13

This is the first of a two-part series about how to scale your analyses to larger datasets from your server logs. Please visit Search Engine Land for the full article.

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