Archive for February, 2020

Latest Google Patents of Interest – February 25, 2020 via @theGypsy

2020/02/27

Here are a few interesting Google patents that have been granted this week. The post Latest Google Patents of Interest – February 25, 2020 via @theGypsy appeared first on Search Engine Journal

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Affiliate Marketing Trends, Crazy PR Stunts & Dropping F-Bombs with Adam Riemer [PODCAST]

2020/02/27

Online marketing veteran Adam Riemer shares his thoughts on affiliate marketing trends, crazy PR stunts, and more. The post Affiliate Marketing Trends, Crazy PR Stunts & Dropping F-Bombs with Adam Riemer [PODCAST] appeared first on Search Engine Journal .

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Get past the hype and into the nitty-gritty of SEO platforms for enterprises

2020/02/27

When breezy overviews of free tools just won’t cut it. Please visit Search Engine Land for the full article.

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How SEOs can grow their talent, influence and impact

2020/02/27

SEOs who adopt the growth mindset will be able to provide integrated services that span across paid search, mobile, content, social, display and email. Please visit Search Engine Land for the full article.

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Burberry Implements 3D Images & AR In Google Search Results

2020/02/27

Burberry is one of the few, as far as I know, that currently show 3D images in the Google search results.

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Optimizing ABM with Influencer Marketing at #B2BMX

2020/02/27

Account based marketing (ABM) is the hybrid sales/marketing/revenue discipline that is shaking up the status quo for marketers and sales pros alike. There are as many definitions of ABM as there are accounts to target, but I’m partial to this one from LinkedIn’s Megan Golden :  “ABM is a strategy that directs marketing resources to engaging a specific set of target accounts.

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Digital asset management platforms: What are they good for?

2020/02/27

DAM can play a vital role in your marketing organization, unifying online and offline marketing channels and leading to more efficient marketing resource allocation. Please visit Search Engine Land for the full article.

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How to Identify a Possible Negative SEO Campaign via @AdamHeitzman

2020/02/27

Has your website been affected by negative SEO? Find out! Here’s how to identify an attack and fix the problem.

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Google Rich Results testing tool adds support for ‘How To’ markup for Google Home displays

2020/02/27

You can now test your pages in real time to see how Google can display your how-to pages on smart displays.

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Bing Search Algorithm Update In Early February? Bing Says Always Making Updates.

2020/02/27

I was asked if there was a Bing Search algorithm and ranking update on February 1st. Truth is, I did not see any chatter about this in any of the channels I track. But some are saying they saw an update on February 1st and 7th

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