Archive for March, 2020

16 Tips to Handle Negative Customer Reviews Online via @searchmastergen

2020/03/11

Learn 16 tips for handling negative customer reviews online and ensuring people get the best possible experience from your brand. The post 16 Tips to Handle Negative Customer Reviews Online via @searchmastergen appeared first on Search Engine Journal .

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Video: Detlef Johnson on SEO for developers

2020/03/11

The longtime developer and SEO is working to bring the disciplines together. Please visit Search Engine Land for the full article.

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14 Search Influencers at Top B2B Brands

2020/03/11

Search strategy is undoubtedly vital for most B2B brands today, yet there are several elements that play important roles in its ultimate success that may surprise you. Leading the search engine optimization (SEO) program for a major brand is a vital role that’s only taken on greater importance over the years, as even the rise of social media marketing hasn’t eliminated the need for B2B marketers to have a strong search marketing strategy .

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Google’s ‘Interesting finds’ SERP feature: The ‘interesting’ reason why mobile organic search traffic remained strong while desktop dropped

2020/03/11

The “Interesting finds” module in mobile search results is tough to track, but could be driving a lot of search traffic to your site so use these tips to better understand how it’s impacting your site. Please visit Search Engine Land for the full article.

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Google Says Paid Links Don’t Work via @martinibuster

2020/03/11

John Mueller insists that “pretty much always” the paid links he looked at were not the reason the site was ranking. The post Google Says Paid Links Don’t Work via @martinibuster appeared first on Search Engine Journal .

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Google bans face mask ads globally due to misleading coronavirus claims

2020/03/11

The face mask ban comes amid a rise in false claims around coronavirus prevention and price gouging. Please visit Search Engine Land for the full article.

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Google People Also Ask Sees Large Reduction

2020/03/11

Both RankRanger and Moz are reporting large reductions in how often the people also ask box shows up in Google search. RankRanger shows a 12 point drop and Moz is showing a 6 point drop (they measure these differently).

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Google’s Holi Easter Egg: Splatter Color All Over Google Search

2020/03/11

Google has a new easter egg in search, this one is for the Holi festivities. All you need to do is search for [holi] in Google search (desktop or mobile), then click on the powder bowls in the knowledge panel and then start clicking (or tapping) away at the Google search results page

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We Need to Talk About Google’s “People Also Ask”: A Finance Case Study

2020/03/11

Posted by barryloughran For a while now, I’ve been disappointed with the People Also Ask (PAAs) feature in Google’s search results. My disappointment is not due to the vast amount of space they take up on the SERPs (that’s another post entirely), but more that the quality is never where I expect it to be.

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