Google is rolling out a report in Search Console for sites utilizing the new COVID-19 ‘SpecialAnnouncement’ structured data markup. The post Google Search Console Reports on COVID-19 Special Announcement Schema via @MattGSouthern appeared first on Search Engine Journal .

SEO is one of the best channels to invest in right now to attract new customers and reinforce the loyalty of your existing client base.

We want to know how your thoughts on attending live person events through the end of this year.

Yesterday at around 3:50pm ET Google said the new Google May 2020 Core Update is now rolling out. Google said on Twitter “we are releasing a broad core algorithm update, as we do several times per year.” “It is called the May 2020 Core Update,” Google added

By using the following three metrics, you can measure and report on the success of your link building efforts. The post 3 Powerful Metrics to Measure Your Link Building Campaign via @alextachalova appeared first on Search Engine Journal .

‘The idea that what’s happening with searcher behavior is not causing these shifts means that Google is in there writing that code for every intent, every day, and I can’t believe that’s what’s happening,’ said Dr. Pete Meyers on Live with Search Engine Land. Please visit Search Engine Land for the full article.

Despite numerous unknowns and continued challenges, many agencies and advertisers have shifted gears for the next phase. Please visit Search Engine Land for the full article.

Nowadays, running the same ads you’ve always run online will not work. Use these ideas to adapt your PPC strategy.

The Rich Results Test tool now also supports SpecialAnnouncement markup. Please visit Search Engine Land for the full article.

This script alerts advertisers when regional differences related to the coronavirus have an impact on your PPC campaigns. Please visit Search Engine Land for the full article.