Join us Friday for a discussion on the impact of gender imbalance and how agencies, in-house teams and consultants can help affect change. Please visit Search Engine Land for the full article

He also went on the record on if SEO is harder than PPC. Please visit Search Engine Land for the full article

After never showing a special Google Doodle for Labor Day in the US, Google for the fifth year in a row has posted a Labor Day logo. This year’s Labor Day Doodle, Google said “highlights just a few of the countless professions that each play a vital role in our society.”

This study reveals the top characteristics, most efficient channels, and metrics of content marketing funnels that convert. The post Anatomy of a Powerful Content Marketing Funnel [SEMrush Survey Stats] via @semrush appeared first on Search Engine Journal

Gary Illyes from Google said on Reddit he thinks it is unlikely that core web vitals “would ever become the primary factor for organic traffic.” He said you shouldn’t ignore it but Google and other search engines rank primarily based on “highest quality and most relevant results for users’ queries,” not necessarily what is in the core web vitals.

Google’s John Mueller said on Friday’s webmaster hangout that while the current URL parameter tool has been missing data for a while, it is not a sign that Google will deprecate it. In fact, he said when the tool does migrate to the new Search Console, it “will have some really cool stuff coming out.”

Posted by izzismith Google Search Console is by far the most used device in the SEO’s toolkit. Not only does it provide us with the closest understanding we can have of Googlebot’s behavior and perception of our domain properties (in terms of indexability, site usability, and more), but it also allows us to assess the search KPIs that we work so rigorously to improve. GSC is free, secure, easy to implement, and it’s home to the purest form of your search performance KPI data.

Here is a recap of what happened in the search forums today…

Here is a recap of what happened in the search forums today…

Back in July we reported that Bing launched, or re-launched, its robots.txt tester tool.