This week in search we saw a lot of ranking fluctuations in Google Search starting around Wednesday.

New to HubSpot CMS? This roadmap will guide you through its native SEO functionality and integrations and identify key features that are missing

Over the past couple of weeks Google has been making updated to its guidelines around service area businesses (SABs) and virtual offices in terms of their Google My Business use. Joy Hawkins documented a lot of the changes but here is a short summary.

Learn which types of content to create for your buyers when they are Top of Funnel, Middle of Funnel, and Bottom of Funnel. The post Buyer-Centric Content: How to Write Content for TOFU, MOFU & BOFU via @mansidhorda appeared first on Search Engine Journal .

US B2B Digital Advertising 2020 B2B advertisers are relying more than ever before on paid ads, with a 22.6 percent increase for 2020 in B2B digital ad spending, contributing to a total spend that is expected to top $8 billion in the U.S. alone by the end of the year, according to newly-released forecast data of interest to digital marketers

Google announced yesterday that you no longer need to use Google Merchant Center to communicate your shipping details in the product search results. Now you can use new shipping detail schema markup to do the same thing.

The e-commerce giant’s DSP is capturing more budgets and accelerating over the course of the pandemic.

Pinterest is launching its “biggest updates for creators yet,” which includes a suite of features and the debut of stories. The post Pinterest Launches Story Pins & More New Tools via @MattGSouthern appeared first on Search Engine Journal .

So I did an SEO Mythbusting video with Martin Splitt of Google way back last November. I posted the vlog I did with him minutes prior to recording this SEO mythbusting segment. They went well together