As Google told us in April, in the next couple of weeks, the the old Target CPA or Target ROAS bid strategies for standard campaigns are going away. Google said instead you can use the updated bid strategies by setting optional targets.

Here is a recap of what happened in the search forums today…

We may have had one of those smaller unconfirmed Google Search algorithm and ranking updates over the weekend.

Google begins rolling out the “link spam update,” which makes its algorithms more effective at identifying and nullifying link spam. The post Google Link Spam Algorithm Update Rolling Out on July 26 appeared first on Search Engine Journal .

Content is the research search began in the first place. Learning about how to get customers to visit newly created websites is where my search engine optimization education began

Find tips on reader experience, SEO-friendliness, and content quality.

Udit Mhatre is the Senior SEO Manager at DuMont Project…

Join our next webinar and learn what marketing strategies are helping successful businesses thrive and grow right now. The post Do This, Not That: Your Guide to Successful Marketing in 2021 [Webinar] appeared first on Search Engine Journal

Discover what makes an effective lead magnet and learn how they can attract and convert prospects to boost your online sales. The post What Is a Lead Magnet & 10 Examples You Can Use Now appeared first on Search Engine Journal

Book by this Saturday, July 31 to get your All Access pass for just $99! Please visit Search Engine Land for the full article.