Search professionals have found themselves cleaning up issues following site consolidation migrations.

Google also updated its How Search Works website. Please visit Search Engine Land for the full article.

Struggling to drive demand for your SaaS or tech company? Join this webinar and learn a new marketing approach to outperform your competition. The post The New Rules of Customer Generation [Webinar] appeared first on Search Engine Journal

There is no single tactic that works in isolation. The SERP is so highly dynamic at the moment, that aiming for, or banking on a single part of the SERP is likely to leave you vulnerable to traffic disruption if/when things evolve. Please visit Search Engine Land for the full article

If we break out of that loop and adopt these new platforms, despite our hesitations about volume and UX, we give them the chance to get better. Please visit Search Engine Land for the full article.

Plus, should Google be the content curator AND creator? Please visit Search Engine Land for the full article

Google’s Danny Sullivan hears the criticism of the recent page title rewrite update and suggests a way that it could be improved. The post Google’s Danny Sullivan Wants to Fix Page Title Rewrites appeared first on Search Engine Journal

Google Ads has announced that some impression share metrics will now be available for use within custom columns.