In Part 5 of our Messy SEO series, we look at the results from Google’s title tag changes and other SERP issues affecting MarTech. Please visit Search Engine Land for the full article

Positivity may not be what first comes to mind when B2B marketers the world over describe 2022, yet during this holiday season it’s the positive energy, outlook, and attitudes from our team, clients, associates, family and friends that spring forth. Overcoming the world’s continuing shared challenges with positivity has brought us closer together in new ways, even as most of us collaborate in creative remote and hybrid ways, and as we enter the holiday season all of us at TopRank Marketing bring you special wishes for health and happiness. We wish you and your family a joy-filled holiday season filled with warmth, laughter, and friends.

Today is the first day of Winter in the Northern Hemisphere and for it, Google has this hedgehog walking through the snow. But did you know the hedgehog’s sibling is also in the Southern Hemisphere walking through the beaches with a first day of Summer Doodle?

Rob Wilk, vice president at Microsoft Advertising, will step up to lead the platform.

The makers of the popular Astra WordPress theme updated their Starter Templates Library Plugin with new development features and 100+ free templates The post Updated WordPress Plugin Offers 100+ Free Templates appeared first on Search Engine Journal .

Google’s John Mueller said in a video hangout the other day that not all websites need to be an authority. He said there are tons of small websites that just try to sell something, something small, not in a competitive niche and you don’t always need to be an authority he said.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said not all sites must be an authority to rank, well…

If you have a lot of links to your site, but some of those links are pointing to pages that no longer exist and serve a 404 not found status code – those links technically are not helping or hurting your site in Google Search. John Mueller of Google said on Twitter if “link goes nowhere, so we drop it.”

After announcing a partnership with Shopify back in October, now Bing’s search results are live with deeper integrations.