Archive for January, 2022

Google Gives Sites More Indexing Control With New Robots Tag via @sejournal, @MattGSouthern

2022/01/21

A new robots tag, called indexifembedded, lets websites give Google more direction over which content to index in search results.

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Search News Buzz Video Recap: Google Search Updates, Deduplication Of Top Stories, Crawling Spikes & Page Experience Desktop Report

2022/01/21

In this show we got everything for you from creepy crawling to blood sucking vampires and and walking zombies. First, we had a few unconfirmed Google search algorithm updates this week, one last weekend…

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The Only Shopify SEO Checklist You Need To Rank Your Site via @sejournal, @madmanick

2022/01/21

Follow the checklist in this guide to achieve higher keyword rankings and send more traffic to your Shopify site from Google Search. The post The Only Shopify SEO Checklist You Need To Rank Your Site appeared first on Search Engine Journal

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Google Ads issue impacted some Discover and Performance Max campaigns between Jan. 18-21

2022/01/21

The issue, which affected the serving of ads on YouTube, has been resolved. Please visit Search Engine Land for the full article.

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SEO For Homebuilders: How Construction Companies Rank In Search via @sejournal, @drumming

2022/01/21

Struggling to get your residential construction business in front of motivated buyers in organic search? Use these proven tips to get ahead. The post SEO For Homebuilders: How Construction Companies Rank In Search appeared first on Search Engine Journal

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Web Team Project Prioritization Frameworks To Set SEO Up For Success via @sejournal, @s_watts_seo

2022/01/21

Learn how to deal with competing priorities and strained web team resources with these proven project prioritization frameworks. The post Web Team Project Prioritization Frameworks To Set SEO Up For Success appeared first on Search Engine Journal

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Google Answers Why Entire Top 10 is “Stolen” Content via @sejournal, @martinibuster

2022/01/21

Danny Sullivan explains why deduplication may temporarily cause an article headline search to drop original article to page 2 of search results The post Google Answers Why Entire Top 10 is “Stolen” Content appeared first on Search Engine Journal .

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B2B Marketing News: More Executives Using Social, B2B Events Rebound, New Trust Barometer Data, Meta’s New Ad Policies, & Mobile Ad Spend Rises

2022/01/21

B2B Pros Worry About Leads Getting To The Right Person, Study Finds 58 percent of B2B marketers have said that they are only somewhat or not confident in their organization’s process for taking inbound leads to proper sales team members — one of several statistics of interest to digital marketers contained in recently-released survey data. MediaPost More executives are turning to social media during the pandemic. [Report] Some 56 percent of business executives have said that they are increasing their usage of social media due to the pandemic, with 68.4 percent expressing positive reactions to colleagues or leaders sharing industry news and content on social media, according to newly-released report data

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Google Reiterates That A Spike In Crawling Unrelated To Upcoming Algorithm Updates

2022/01/21

Google’s John Mueller said again that a spike in crawling activity on your site is unrelated to an upcoming search ranking algorithm update. John Mueller said on Twitter “it’s unrelated” when asked if crawl spikes are related to Google updates.

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How AI can automate SEO tasks at scale

2022/01/21

AI and its offshoots are expanding capabilities for marketers to help them scale tasks. At SMX Next, Eric Enge shows how marketers can improve their SEO campaigns with automation.

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