Archive for January, 2022

Rethinking Upsells & The Psychology of Opt-Ins vs. Opt-Outs via @sejournal, @Juxtacognition

2022/01/18

Looking to boost your conversions & your average basket price?

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Google Product Reviews Update Will Expand, May Use Machine Learning & Can Be Incorporated In Core Updates

2022/01/18

Google’s John Mueller was asked a series of questions around the product reviews update on last Friday’s video hangout. In short, it will expand to other languages and countries, it probably does use machine learning and eventually it might be incorporated into the larger core updates.

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Google: Hosting Companies Should Serve 500 Status Code On Robot Detection Interstitial

2022/01/18

Google’s John Mueller posted one of those PSA tweets this morning asking hosting companies that trigger robot detection interstitials to not use a 200 status code. John also said not to place a noindex on that page. If you do these things the pages served with these can be dropped out of the Google index and search results.

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How Does Google Search Use Synonyms? via @sejournal, @MattGSouthern

2022/01/18

Google’s Search Advocate John Mueller explains how the search engine uses synonyms and whether there’s a human component to it. The post How Does Google Search Use Synonyms? appeared first on Search Engine Journal .

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Daily Search Forum Recap: January 17, 2022

2022/01/18

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

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Google: Target CPA In Google Ads Not Going Away In 2022

2022/01/17

Google’s Ginny Marvin via the AdsLiaison account on Twitter confirmed that target CPA, tCPA, is not being cancelled in 2022. She wrote “we have no plans to sunset tCPA in 2022″ after there were some speculation that it might be turned off in 2022.

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The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data – Ep. 258 via @sejournal, @lorenbaker

2022/01/17

Learn proven steps on how to collect first-party cookies by connecting with your audience, maintaining marketing campaigns, & nurturing them. The post The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data [Podcast] appeared first on Search Engine Journal .

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Google Search Console Updated With Page Experience Desktop Report via @sejournal, @MattGSouthern

2022/01/17

Google Search Console has a new report dedicated to evaluating Page Experience criteria on the desktop versions of webpages. The post Google Search Console Updated With Page Experience Desktop Report appeared first on Search Engine Journal .

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Google Search Ranking Update January 14th & 15th (Unconfirmed)

2022/01/17

Friday and Saturday, January 14th and 15th there may have been another unconfirmed Google search ranking algorithm update. This comes a few days after the unconfirmed January 11th update

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What Is A Google Broad Core Algorithm Update? via @sejournal, @RyanJones

2022/01/17

Understand how a Google Broad Core Update and similar updates impact your site rankings and what to prioritize in order to conquer them. The post What Is A Google Broad Core Algorithm Update?

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