Archive for January, 2022

Best Buy to sell search ads under its own in-house media company

2022/01/05

Best Buy Ads offers consumer electronics and related brands with a Google alternative to reach customers. Please visit Search Engine Land for the full article.

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How to automate your ad copy without sacrificing control

2022/01/05

Expanded text ads are going away, but they can still help you unlock the potential of RSAs. At SMX Next, Joe Martinez shared how he benchmarks with ETAs to get more out of the automated capabilities of RSAs

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Microsoft releases IndexNow plugin for WordPress

2022/01/05

Microsoft Bing has released a plugin for WordPress to let you easily integrate the IndexNow protocol on your WordPress site. Please visit Search Engine Land for the full article.

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SEO Competitive Analysis: The Definitive Guide via @sejournal, @ab80

2022/01/05

Learn how to use SEO competitor analysis to uncover the tactics competitors are using to outrank you in Google Search results. The post SEO Competitive Analysis: The Definitive Guide appeared first on Search Engine Journal

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5 Micro-Scale B2B Influencer Marketing Moves That Can Make A Monumental Impact

2022/01/05

Can seemingly minute marketing maneuvers combine to make a truly monumental impact? When you’re talking about the power of influence in B2B marketing, even some of the tiniest digital interactions can — when done smartly — lead to the loftiest of business successes. These tiny digital touches can create enduring relationships, amplify talent, feed the increasing need for unique B2B content experiences, and even supercharge our connections with more compelling stories.

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Keyword Stuffing As A Google Ranking Factor: What You Need To Know via @sejournal, @MattGSouthern

2022/01/05

Keyword stuffing was a widely used technique because it yielded results.

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Google fixes user and permissions issue with Search Console

2022/01/05

Full user permissions no longer shows as delegated owners for some – this is now resolved. Please visit Search Engine Land for the full article.

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