Archive for February, 2022

Google Shopping Search Might Not Support Excluding Keywords

2022/02/23

Google Search has long supported excluding words from your search by adding a minus sign before the word in the search box. But there are numerous complaints that this does not work in Google’s Shopping search results.

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Daily Search Forum Recap: February 22, 2022

2022/02/22

Here is a recap of what happened in the search forums today…

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Bing Colorized Backgrounds For Search Ads & More

2022/02/22

Microsoft is testing or rolling out colorized background patterns for search ads, shopping search ads. Frank Sandtmann, a German based SEO, notified me of this, he saw it in the Bing Image search results but I see them in the main Bing web search results.

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New Google Shopping experience scorecard

2022/02/22

Those merchants who provide an excellent customer experience will see a boost in rankings and other visibility improvements in the Google Shopping tab. Please visit Search Engine Land for the full article.

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Google Page Experience Update Starts Rolling Out On Desktop via @sejournal, @MattGSouthern

2022/02/22

Google’s Page Experience algorithm update for desktop search results is now rolling out “slowly,” the company confirms.  The post Google Page Experience Update Starts Rolling Out On Desktop appeared first on Search Engine Journal .

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Vector Search: Optimizing For The Human Mind With Machine Learning via @sejournal, @mirandalmwrites

2022/02/22

How is vector search changing the way we search and discover content?

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Google Strengthens The Pirate (DMCA) Penalty Algorithm

2022/02/22

Google sent a document to the U.S. Copyright Office that explains how Google’s DMCA update (aka the Pirate update) has been strengthened by (1) catching redirect schemes and (2) a site hit by this demotion on average sees a 89% drop in Google search traffic

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Microsoft Ads Launches Dynamic Descriptions For Dynamic Search Ads via @sejournal, @brookeosmundson

2022/02/22

Microsoft Ads launched a unique feature to their platform. This feature is not available in Google Ads, giving Microsoft a leg up on the competition.

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How To Build A Recommender System With TF-IDF And NMF (Python) via @sejournal, @ChouinardJC

2022/02/22

Build your own Topic Cluster and Recommender Systems using Python and Scikit-learn to improve your internal linking strategy at scale. The post How To Build A Recommender System With TF-IDF And NMF (Python) appeared first on Search Engine Journal

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Google page experience update for desktop now rolling out

2022/02/22

As expected, Google is now rolling out the desktop version of the page experience update, this update should be fully rolled by the end of March 2022. Please visit Search Engine Land for the full article.

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