Digital marketing talent —especially those specializing in SEO, content, email marketing, and PPC— remains in top demand . With 92% of hiring managers reporting difficulties finding skilled talent, it’s never been a better time to be a qualified job seeker.  If you’re looking to advance your career, change jobs, or expand your digital marketing team, Conductor’s 2023 Digital Marketing Salary Guide has you covered

Google is testing the placement of the Things To Know section on the right-side panel. Typically, you find these within the main search results in the middle portion of the search results.

Google’s John Mueller said that your site or page would not be removed from the Google Search results over page speed issues.

US B2B MarTech Spend Set for ~15% Rise This Year In 2022 marketing technology spending is set to top $20 billion for the first time, with the B2B-specific segment growing by some 14.6 percent — slightly higher than overall combined B2C and B2B spending, according to newly-released survey data of interest to B2B marketers. MarketingCharts [bctt tweet="“An important part of a modern martech stack has to be a unified profile that spans identities, understands behavioral information at an individual level, but also on the B2B side at an account level.” — Stephen Streich @sstreich" username="toprank"] LinkedIn will capture nearly 25% of US B2B ad spending by 2024 By the end of 2022 B2B display advertising revenues on the LinkedIn professional social media platform are expected to account for 21 percent of U.S

Earlier this year at SMX Advanced, I presented results from our Peak Ace test lab. These tests shed some light on several technical implementation points and how Googlebot would deal with them.  One of my favorite tests examined Google’s indexing of iFramed URLs and their content. In my SMX Advanced presentation, I touched on various scenarios that may lead Google to index the content inside an iFrame, while “assigning” that content to its parent URL.

You know GA4 is coming, and last week Dana took you through some of the top things to be aware of before making the transition to it.

LinkedIn rolled out three updates to pages that allows businesses to facilitate more meaningful communication with their audience. The post LinkedIn Rolls Out 3 Updates To Pages appeared first on Search Engine Journal .

Twitter has just launched two new video products to help users watch and discover new content in the app. 1.

Social media company Meta is instituting a hiring freeze and warning employees about further restructuring and downsizing.  The announcement came from CEO Mark Zuckerberg on an internal all-hands call, Bloomberg reported