Archive for September, 2022

Getting Started With Reddit Advertising: What You Need To Know via @sejournal, @closedloop

2022/09/13

Consider Reddit to get to hard-to-reach audiences and test it as part of your social media strategy with this guide. The post Getting Started With Reddit Advertising: What You Need To Know appeared first on Search Engine Journal .

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Google prohibits incentivizing customers to remove or modify negative reviews

2022/09/13

Google has updated its Google Maps reviews guidelines deceptive and fake engagement guidelines to now disallow making requests for revisions or removals of a negative review through offered discounts, free goods or services, or other incentives. So if someone leaves you a negative review, you are not allowed to incentivize that individual to update their review. The new guidelines

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Google September 2022 Broad Core Update Is Live – What We Are Seeing Now

2022/09/13

Google Search has started to roll out the second broad core update of the year, the September 2022 broad core update. It started on September 12, 2022 at about 11:25 am ET and can take about two weeks to roll out.

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SEO For Ecommerce Product Pages: 20 Do’s & Don’ts via @sejournal, @wburton27

2022/09/13

Give your online customers a compelling reason to buy your product. Here are 20 do’s and don’ts for a successful ecommerce SEO strategy.

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Google Consolidates A/B Testing SEO Impact In Search Help Documentation

2022/09/13

Just like with Google’s consolidation of preventing spam on your site, Google did the same with its blog post on how to minimize A/B testing impact in Google Search. Google has repurposed that old blog post into an official help document in the Google Search developer docs.

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Google Review Guidelines Now Prohibit Incentivizing Removal Of Negative Reviews

2022/09/13

Google has updated its Google Maps contributor guidelines, specifically disallowing a business to incentivize those who leave negative reviews to remove those reviews. Previously, the guidelines only prohibited incentivizing leaving positive reviews.

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Google: We Will Never Penalize You For Not Having H1 Attributes

2022/09/13

Google’s John Mueller said something he normally does not say, the word “never.” He said Google will never penalize a site for not having an H1. John said this on Reddit, adding that it is good practice and low effort to have H1s but you won’t be penalized for not having them on your site.

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Report: Google Showing Fewer Featured Snippets, But I Am Not Sure…

2022/09/13

According to both RankRanger and Semrush, Google is showing fewer featured snippets in the search results since Thursday, September 8th. Personally, I am not seeing this when I search but this is what these two tracking tools are showing.

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12 B2B Marketing Sessions You Can’t Miss at Content Marketing World 2022

2022/09/13

The post 12 B2B Marketing Sessions You Can’t Miss at Content Marketing World 2022 appeared first on B2B Marketing Blog – TopRank® .

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5 Things I Learned About E-A-T by Analyzing 647 Search Results

2022/09/13

As a writer at a content marketing agency, I’ve written for a lot of different clients, and almost everything I’ve produced has been intended to rank on Google and encourage website traffic. Here’s the challenge I (and every other marketing writer on the planet) am up against: search competition. No matter what industry you’re in, or target audience you’re speaking to, you’re not alone

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