Google deduplicates featured snippets In 2020, Google rolled out a global change to featured snippets that resulted in any URL only appearing once on the first page of search results, instead of twice. Google said there would be no change to its overall set of web search results.
Google explains the “core” algorithm In 2016, Google’s Andrey Lipattsev explained the “core” algorithm. This happened following the news about Panda becoming part of Google’s core algorithm
Here is a recap of what happened in the search forums today…
According to six sources and documents reviewed by Forbes, TikTok and ByteDance employees frequently engage in “heating,” which is a manual process that guarantees certain videos receive a specific amount of views. Heating is cheating
The Verge has a piece up today named Inside CNET’s AI-powered SEO money machine .
Google will demonstrate a version of its search engine with chatbot features this year, according to a New York Times report.
On Thursday, a diverse group of individuals and organizations defended the liability shield of Big Tech in a crucial Supreme Court case regarding YouTube’s algorithms. This group included businesses, internet users, academics, and human rights experts, with some arguing that removing federal legal protections for AI-driven recommendation engines would have a major impact on the open internet. Among those weighing in at the Court were major tech companies such as Meta, Twitter, and Microsoft, as well as some of Big Tech’s most vocal critics, including Yelp and the Electronic Frontier Foundation.
There’s software to track just about every piece of SEO data. For marketers, this is a blessing and a curse. Access to data helps make savvy marketing decisions and, when analyzed correctly, aids a deeper understanding of users.
This week we had two unconfirmed updates from Google rollout after the helpful content…
In December, Google introduced continuous scroll to desktop search results. SEO practitioners immediately anticipated what the move’s impact will be on the industry.