Archive for February, 2023

Google Top Stories Tests Stock Tickers In These Articles

2023/02/14

Google Search seems to be testing adding stock tickets with the stock price of public companies mentioned in the articles Google is showing in the top stories section.

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Google: 301 Redirect Close 1:1 Match Even When Content Language Does Not Match

2023/02/14

Gary Illyes from Google said on Mastodon this morning that you should 301 redirect URLs when there is a “close-to 1:1 match” for that URL. We know that, but what he added was this is even true for when the “language of the content doesn’t match.”

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Google Ads Gains Quick Campaign Settings Button

2023/02/14

Google Ads seems to be rolling out a small but yet powerful icon in the campaigns listing where you can quickly open up the settings for the campaign without clicking through numerous screens.

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Reddit: SEO Guy Travels Across Europe To Upload Photos Locally To Facebook

2023/02/14

A Reddit thread, spotted via Areej AbuAli on Twitter, says that there is an SEO guy who travels across multiple regions in Europe to upload photos to Facebook from that local region. The SEO claims it helps with “better reach and ranking in the eyes of the algos.”

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Old Google Robot

2023/02/14

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8 Techniques To Get More Customer Reviews For Your Local Business via @sejournal, @DholakiyaPratik

2023/02/14

Your online reputation is everything. Here are some ways you can generate third-party reviews that will build customer trust

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A Small Gift for Local SEOs and a Big Cheer for Original Images

2023/02/14

“Localism” – Miriam Ellis We know that a picture is worth a thousand words and that Google is betting the house on a visual future, yet I’ve often struggled to find the exact image asset I want to illustrate the story of local businesses and local SEO. So, I decided to create my own asset, and today, I would like to offer the above painting to all of my colleagues in local search. Please, feel free to use it in your speaker decks, client pitches, articles, marketing materials, and any place else you would like to instantly convey the thriving spirit of economic localism which underpins the passion we have in common with our audiences and clients

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Enterprise SEO: 7 Use Cases To Level-Up Website Optimization With Website Intelligence via @sejournal, @lorenbaker

2023/02/14

Uncover the 7 innovative ways to help your website succeed in search while giving visitors a top-notch user experience.

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This day in search marketing history: February 14

2023/02/14

Google Webmaster Tools comes out of beta In 2007, Google Webmaster Tools officially came out of beta.

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PPC prioritization: Knowing where to focus efforts to make the biggest impact

2023/02/13

Maria Corcoran has been at Microsoft for about a year and a half. Before that, she was part of the in-house team at Adobe. In her SMX Next 2022 session, she discusses the evolution of page search and what that means for advertisers and brands

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