Archive for April, 2023

The SEO hierarchy of needs for local businesses on a budget

2023/04/26

Up to 98% of people used the internet to find information about a local business in 2022, according to BrightLocal research . And 87% of consumers used Google to evaluate a local business.

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Google now supports 25 more countries with new return policy structured data

2023/04/26

Google expanded displaying  shipping and return information  in its search results last week and added new return policy documentation in the product structured data help section specific for merchant listings.

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Google April 2023 Reviews Update Done Rolling Out

2023/04/26

The Google April 2023 reviews update finished rolling out yesterday afternoon on April 25, 2023. It took 13 days and two hours to roll out this expanded reviews update, which goes beyond products, that initially kicked off on April 12, 2023.

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Is Google Search Rewriting More Titles Again?

2023/04/26

Some SEOs are seeing Google rewrite more of their titles to something shorter and maybe less descriptive than they would prefer to display in the Google search results.

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Google Search Update Fixes Some Problematic Site Names

2023/04/26

Google has released an update to fix some, but not all, of the problematic Site names in the Google search result listings. This comes days after Google asked for feedback from folks who noticed the site name that Google listed was incorrect or not what they expected to see.

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Bing Chat Reduces Disengagement By Over 3X For Most Egregious Category

2023/04/26

Microsoft has reduced the number of disengagements in Bing Chat by over three times for its most egregious category, said Mikhail Parakhin, the CEO of Microsoft Bing.

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Google Ads Revenue Flat While & Microsoft Bing Ads Revenues Up 10%

2023/04/26

Both Google and Microsoft reported Q1 2023 earnings last night, and so far, Wall Street seems to be happy with the results. But if you look, Google’s ad revenues were flat (slightly down) year-over-year, while Microsoft Bing Ads were up 10% year-over-year.

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Turning B2B to Being-2-Being: 5 Top Insights B2B Marketers Need To Know About Google’s AI Search Future

2023/04/26

What will Google’s generative artificial intelligence (AI) search future look like, and will the search giant be able to make good on its goals of aligning its systems to principled human values?

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WordPress Has Done It: Performance Improvements Take Off via @sejournal, @martinibuster

2023/04/26

WordPress has initiated one of the most consequential changes to how each version is developed, resulting in significant performance improvements The post WordPress Has Done It: Performance Improvements Take Off appeared first on Search Engine Journal .

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