As of 7:13 am ET this morning, Google has confirmed an issue with Google Ads where advertisers “may not have access to the most recent data,” Google said.

Ginny Marvin, Google’s Ads Liaison, posted a Twitter thread with an explainer on Google Ads value-based bidding, VBB.

Google announced it would end support for Sitemaps ping endpoints in six months. Google said this is because they are “not very useful” and the “vast majority of the submissions lead to spam.”

Google is once again testing larger product images in the search results for specific search results snippets. This is not the product grid results, but the product images on the side of the search result snippets.

A Google Analytics expert, Charles Farina spotted that Google Analytics 4, which had tracking for many attribution models, keeps reducing the specific attribution cases you can track. We are now down to just access last click and data-driven attribution.

It looks like Google is rolling out a small update for knowledge panels in the mobile search results with more card-like results and a larger card at the top and also summary cards.

Content marketers or business owners can benefit from scraping ideas and creating unique content your competitors don’t have. Here’s a comprehensive guide to help you. The post Tangential SEO: Finding Keywords for Content No One Else Has appeared first on Search Engine Journal

Rehydration is a necessity for your highly interactive website.

Greetings, local business owners and marketers! I know I’m not alone in bidding a fond farewell to Local U’s fantastic Last Week in Local Series . It just got a bit harder to keep up with local SEO news due to this departure, but hang in there.